Marketing is the engine that pulls the train….or in this case catches the fish. I like to think of a website as a fishing net to capture fish. I like to think of the boat as a way to deliver traffic because the boat has to drag the net through the sea to find more fish. At the same time if you have a reef where fish like to come to a lot then you can look at Google as the reef where the fish come to feed. We need to do these two things: 1) build the reef and 2) find the fish. In other words we need to optimize our website with high quality content then we need to go out and tell people to drive traffic to the website.
In order to get consistent organic traffic to your website we want to do both of these. We can put together a budget and packages for all kinds of projects large and small starting at $500 going all the way to $50,000 per month. On the Pay Per Click (PPC) traffic side we can help you scope a budget and manage your expectations on what you can expect. PPC is the easiest and fastest way to get quality traffic to your site, it can also be the most expensive.
Take a look at this video on media efficiency ratio. In a perfect world we spend $1,000 in media and get a return of $10,000.
The best way to save money on marketing is to increase conversions. We can help you with this as well.
Let us show you how. Contact Jim Peake today.